Wednesday, August 26, 2020

French Revolution Essay Example for Free

French Revolution Essay The French Revolution was a significant arrangement of occasions for all of French history, having a major effect on all the lives of at various times French residents. There was nobody factor was straightforwardly answerable for the French Revolution. Long periods of primitive brutality and burdening, open incomes and open obligation blunder added to a French society that was on the edge of revolt. The French Revolution, the progressive development that shook France somewhere in the range of 1787 and 1799, arrived at its first peak there in 1789. In the wake of considering the falling economy in the late 1700s, King Louis XVI, extremely conceited, thought his power to govern originated from god himself. He acquired various budgetary counselors to survey the debilitated French treasury. Every counsel arrived at a similar determination, that France required an enormous change in the manner it burdened the general population, and every counselor was, thus, kicked out. In the long run the lord understood that this tax collection issue truly needed to be tackled so he designated another controller general of account. The new broad of account recommended as opposed to burdening poor people, charge the ones that would have the option to pay, the honorability, the ones that were excluded from paying duties previously. The respectability can't. Money related ruin hence appeared to be up and coming. The French Revolution was a significant arrangement of occasions for all of French history, having a major effect on all the lives of over a significant time span French residents. There was nobody factor was legitimately liable for the French Revolution. Long periods of primitive pitilessness and burdening, open incomes and open obligation blunder added to a French society that was on the edge of revolt. The French Revolution, the progressive development that shook France somewhere in the range of 1787 and 1799, arrived at its first peak there in 1789. In the wake of paying heed to the falling economy in the late 1700s, King Louis XVI, narcissistic, thought his power to control originated from god himself . He got various budgetary counselors to audit the debilitated French treasury. Every counsel arrived at a similar decision, that France required an enormous change in the manner it burdened the general population, and every counselor was, thusly, kicked out. In the end the ruler understood that this tax assessment issue truly needed to be fathomed so he named another controller general of money. The new broad of fund recommended as opposed to burdening poor people, charge the ones that would have the option to pay, the honorability, the ones that were excluded from paying assessments previously. The respectability can't. Money related ruin therefore appeared to be up and coming. The French Revolution was a significant arrangement of occasions for all of French history, having a major effect on all the lives of over a wide span of time French residents. There was nobody factor was straightforwardly answerable for the French Revolution. Long stretches of primitive savagery and burdening, open incomes and open obligation botch added to a French society that was on the edge of revolt. The French Revolution, the progressive development that shook France somewhere in the range of 1787 and 1799, arrived at its first peak there in 1789. Subsequent to paying heed to the falling economy in the late 1700s, King Louis XVI, extremely conceited, thought his position to manage originated from god himself. He acquired various monetary counselors to audit the debilitated French treasury. Every consultant arrived at a similar decision, that France required a huge change in the manner it burdened people in general, and every counsel was, thus, kicked out. In the end the lord understood that this tax collection issue truly needed to be fathomed so he named another controller general of account. The new broad of fund proposed as opposed to burdening poor people, charge the ones that would have the option to pay, the honorability, the ones that were absolved from paying expenses previously. The respectability won't. Monetary ruin subsequently appeared to be up and coming. The French Revolution was a significant arrangement of occasions for all of French history, having a major effect on all the lives of over a wide span of time French residents. There was nobody factor was legitimately liable for the French Revolution. Long stretches of medieval cold-bloodedness and burdening, open incomes and open obligation blunder added to a French society that was on the edge of revolt. The French Revolution, the progressive development that shook France somewhere in the range of 1787 and 1799, arrived at its first peak there in 1789. Subsequent to paying heed to the falling economy in the late 1700s, King Louis XVI, narcissistic, thought his position to control originated from god himself. He got various money related counsels to survey the debilitated French treasury. Every guide arrived at a similar decision, that France required an enormous change in the manner it burdened the general population, and every consultant was, thusly, kicked out. In the long run the lord understood that this tax collection issue truly needed to be unraveled so he selected another controller general of fund. The new broad of account recommended as opposed to burdening poor people, charge the ones that would have the option to pay, the respectability, the ones that were absolved from paying duties previously. The honorability won't. Money related ruin thusâ seemed impending. The French Revolution was a significant arrangement of occasions for all of French history, having a major effect on all the lives of over a wide span of time French residents. There was nobody factor was straightforwardly liable for the French Revolution. Long periods of primitive pitilessness and burdening, open incomes and open obligation bungle added to a French society that was on the edge of revolt. The French Revolution, the progressive development that shook France somewhere in the range of 1787 and 1799, arrived at its first peak there in 1789. Subsequent to paying heed to the falling economy in the late 1700s, King Louis XVI, extremely conceited, thought his power to control originated from god himself. He acquired various monetary guides to audit the debilitated French treasury. Every consultant arrived at a similar determination, that France required an enormous change in the manner it burdened people in general, and every counsel was, thus, kicked out. Inevitably the lord understood that this tax assessment issue truly needed to be explained so he designated another controller general of fund. The new broad of fund proposed as opposed to burdening poor people, charge the ones that would have the option to pay, the respectability, the ones that were absolved from paying duties previously. The honorability cannot. Money related ruin along these lines appeared to be fast approaching.

Saturday, August 22, 2020

Leadership Program Case Free Essays

I had gone through around 3 months in my new position at JP Morgan, Singapore, as a business expert in the clearing and settlement venture supervisory crew. I was taking care of a basic and high-spending venture crossing more than 4 unique areas. Satisfied with my work and the cooperative person qualities I had appeared in the couple of months, my Executive Director called me into his lodge and offered me an extra obligation. We will compose a custom exposition test on Initiative Program Case or then again any comparable point just for you Request Now He said that he had begun a â€Å"Offshore Test Center (ETC)† activity and he felt that it deed an administrator and a pioneer to get it smoothed out and working admirably. Notwithstanding my work as an expert in my undertaking, I would be given the chief situation for the ETC group. Imagining that it would be an extraordinary chance to sharpen my group administration abilities, I acknowledged. The ETC or the Offshore Test Center was a group of advisors from Polaris who were working for JP Morgan. The group contained 4 individuals from Iambi and 3 individuals from Hydrated, in India, 1 individual in London, I-J and 2 individuals in North America. I was arranged in Singapore. At the point when, I authoritatively dominated, I was made mindful of the issues right away. The individual who was driving the group before me had little involvement with the clearing and settlement innovation zone and couldn't give the necessary degree of ability. He was given up and I was the substitution director. The principle issues I experienced were: 1 . ) It was another group and as of not long ago there had been nobody to structure it or set up any rules. There was no group attachment and sentiment of kinship inside the am was missing. 2. ) The individuals had not gotten any preparation or formal information meetings identified with innovation and business. . ) There was no acknowledgment for the group as it hadn’t had the option to cut a specialty for itself. The innovation group did their own quality testing as there was no trust and subsequently no reliance. 4. ) They previously had a group chief at seaward who was taking care of the organization exercises for Polaris, and he dealt with the leaves, examination and distribution for the colleagues. I began by making a conventional presentation through email and video conferencing to guarantee that everybody in various time zones was incorporated. We had a decent beginning information move meeting where I shared my insight in the territories of work and my vision for the group. The colleagues gave me a thought of the sort of work they had been doing previously and the procedures and streams and furthermore what their objectives and desires were. During the week, I set up one-on-one gatherings with each person and talked for a long time. I kept the tone casual and modest however consistently, individuals opened up and talked about the issues they experienced and offered arrangements too. I built up a week after week detailing process, where I merged the assignments finished by every part and sent it to the senior administration. This improved the perceivability of our group. I ensured, with the assistance of my executive that the procedure was progressively smoothed out and all the improvements and change discharges experienced our group first for quality affirmation. This not just made a solid reliance between the innovation, the board and the test group, yet in addition helped open discoursed between the groups making the joint effort more grounded. Above all, I set up instructional meetings each substitute day and ensured I got criticism and outline on the meetings from the individuals. I at first faced some negative responses to the progressions from a portion of the colleagues, particularly from the seaward chief. Yet, in the long run, as we gained ground and the positive ramifications turned out to be clear, I began accepting positive inputs and my group asserted that it was a lot more joyful with their radioactivity. We began taking into account differing groups and innovation, and in the process I had gain proficiency with the new business and innovation too for the request coordinating and festivity group. Best part was, that the group was presently perceived among the top administration as one of the proficient quality confirmation group as our conveyance abandons were generously diminished by over 40%. My Executive chief was cheerful as the both innovation and supervisory group both felt that the whole framework was currently profiting by this progression. Step by step instructions to refer to Leadership Program Case, Papers

Friday, August 21, 2020

11 Ways to Deal With Depression Symptoms Without Drugs

11 Ways to Deal With Depression Symptoms Without Drugs For many people dealing with depression, prescription medications can be wonder drugs. Antidepressants, especially the newer selective serotonin reuptake inhibitors (SSRIs) like Prozac (fluoxetine) and Zoloft (sertraline) work all sorts of mood-lifting magic. They can have side effects, though, and theyre often theyre expensive, especially when health insurance coverage for mental illness is less than ideal. There are many ways to counter some of the symptoms of depression that dont involve prescription medications. If you have depression and would like to try handling it without drugs, or if youd like to supplement your antidepressant with other tactics, check out these alternatives and then talk to your doctor about which might make sense as part of your treatment regimen. Always take symptoms of depression seriously as depression doesnt just go away on its own. While there are many things you can do to support your mental health, dont try to just handle your symptoms alone. Talk to your doctor and discuss some of the self-help strategies that may support your treatment. Get More Sleep Sleep and mood go hand in hand. Get too little of the former and the latter is bound to flag (whether you have depression or not). Make sure you have what sleep experts call good sleep hygiene.?? This means you keep consistent bedtimes and wake-up times, your bedroom is set up for sound sleep (its dark, quiet, and uncluttered), you have a relaxing bedtime routine that doesnt involve sitting in front of a screen, and so on. The relationship between sleep and depression can be complex. Not only is poor sleep thought to contribute to the onset of depression, but depression may then cause low quality sleep. Whether you cant seem to get any sleep or cant seem to stop sleeping, there are steps you can take to try to improve the quality of your sleep. Have a consistent bedtime routine.Go to bed at the same time each night, and set an alarm so that you wake at the same time each morning.Give yourself a period to unwind before you go to bed; do something relaxing and avoid stressful tasks or thoughts.Turn off your devices and try reading a book for a few minutes. Also, try to spend a little time outside each day, even on days when you are tempted to draw the shades and hide indoors. Light plays an important role in regulating sleep cycles and circadian rhythms,?? so a lack of sunshine may be making it more difficult to sleep at night. Cut Back on Caffeine Coffee, tea, soda, and even chocolate are steeped in caffeine. Its fine to indulge in a reasonable amount of caffeine in the morning, but if you do, time your last hit of caffeine for no later than late afternoon so it doesnt interfere with sleep. If you do tend to rely on caffeine, try cutting back gradually in order to avoid unpleasant symptoms of caffeine withdrawal. Look for things you can replace your caffeine habit with. When you are craving a soda or cup of coffee, try going for a short walk around the block instead. What to Know About Caffeine Use Get More Vitamin D Theres some evidence that a deficiency of this important nutrient could play a role in depression.?? If you arent getting enough vitamin D through your diet and lifestyle (like sun exposure), ask your doctor if you should try taking a supplement. Certain nutrient deficiencies can play a role in depression symptoms. If you are having a difficult time spending enough time outdoors or if overcast weather conditions make it hard to get sunshine, a supplement may be useful. Go Natural For treating mild to moderate depression, dietary supplements such as St. Johns Wort, S-adenosylmethionine  (SAM-e),  and 5-Hydroxytryptophan  (5-HTP) may be worth a try.?? Research has shown that St. Johns wort is more effective than a placebo at relieving symptoms in those with mild-to-moderate depression.?? Be careful with these substances though: Dont take any of them without checking with your doctor first. Just because theyre available without a prescription and are touted as natural doesnt mean theyre always safe. For example, mixing St. Johns wort with an SSRI such as Prozac can lead to a complication called serotonin syndrome.?? Tap Your Spirituality No need to join a church, synagogue, or mosque (although certainly for many people dealing with depression, religion can be an impactful source of support). But simple daily practices such as meditation or adding to a list of things youre grateful can help boost mood and overall well-being. Meditation can have a range of beneficial effects such as lowering stress levels and helping people to become more aware of their thoughts and reactions. Research indicates that an intervention called mindfulness-based cognitive therapy (MBCT), which combines elements of cognitive-behavioral therapy (CBT) with components of mindfulness meditation, can be helpful in treating depression and preventing future relapses of depressive symptoms.?? Studies also suggest that different types of mindfulness meditative practices can also be effective in the treatment of depression.?? There are many different types of meditation, but you can get started with a simple meditative exercise: Sit comfortablyClose your eyesBreath naturallyFocus on how your body feels while you breatheWhen your mind wanders, redirect attention back to your breathing 8 Meditation Techniques to Try Get More Exercise   This doesnt mean train for a marathon, but it does mean putting in a half-hour or so of low-intensity activity each day, which has been found to be effective in improving mood and quality of life.?? Even better, take it outdoors: Fresh air and sunshine are especially healing for folks dealing with a special form of depression known as seasonal affective disorder (SAD). While research has shown that regular physical activity can be effective in both the prevention and treatment of depression,?? it can be hard to start an exercise habit when youre depressed. Lack of energy and low mood may mean that you simply feel too fatigued to get up and get active. Some things that you can try to stick to your habit: Start small. Try walking for just a few minutes each day, then work on gradually increasing your walks.Remind yourself of the benefits. Getting started is tough, but doing it is something that will help you feel better in the long-term.Enlist a friend. Ask a loved one to walk with you or do another form of exercise at least a few times a week. Having the support of a friend can not only help get you into a routine, but it can also help you maintain those social connections when you are feeling down. How Physical Exercise Benefits Mental Health Avoid Alcohol Alcohol in and of itself is a depressant. Oddly enough, drinking can interfere with sleep, and quality sleep is a key to battling the blues. While alcohol might seem like a quick fix to escape what you are feeling, it can actually make many of the symptoms of depression feel much worse.?? Not only that, but it can decrease inhibitions and potentially lead to risky behaviors and bad decisions that can have long-term consequences. If youre taking any sort of antidepressant, you really shouldnt drink at all: Alcohol doesnt interact well with medication. If you have been misusing alcohol or other substances and need help quitting, talk to your doctor. You may also have an alcohol or substance use disorder as well. Withdrawal symptoms may temporarily worsen symptoms of depression, so you may need extra assistance as you go through this process. How Substance Use Can Lead to Mood Disorders Eat  Good Mood Food What you put in your mouth can have a direct effect on how you think and feel. Make sure to eat a well-balanced diet, one thats rich in nutrients and low in saturated fat. A nutritionist or dietitian can help you analyze your eating habits and pinpoint potential nutrient deficiencies that could contribute to depression. Some foods that may be beneficial when you have depression: Probiotics: Research is increasingly pointing to a connection between gut and brain health.?? Foods high in probiotics include yogurt, kefir, kimchi, and kombucha.Fish: Research has found that people who ate a diet high in fish were less likely to have symptoms of depression.?? Fish are high in omega-3 fats, which play a role in helping neurotransmitters such as serotonin work in the brain.Nuts: Nuts are also a good source of omega-3 fats and one study indicated that people who ate walnuts were 26% less likely to have symptoms of depression.?? Foods to Help Fight Depression Change Your Thoughts Pollyanna-ish as it may sound, thinking good thoughts can help you feel good. Your thoughts truly do have a direct bearing on your mood. If youre struggling with negativity, consider seeing a therapist to help you learn ways to counter it. One of the most popular and effective treatments used in the treatment of depression is cognitive-behavioral therapy (CBT).?? This form of psychotherapy focuses on identifying negative thinking patterns and then replacing them with more positive ones. Some ways that you can practice some of these ideas on your own. Learn to Recognize Negative Thinking Sometimes these thoughts can be obvious, such as times when you berate or criticize yourself. Other times, they can be more subtle. You might find yourself engaging in things like catastrophizing or all-or-nothing thinking. Catastrophizing involves always anticipating negative outcomes. All-or-nothing thinking means that you think of things as either successes or failures. Once you get better at recognizing these cognitive patterns, you can start working on some healthier replacements. Reframe Your Thoughts When you find yourself having a negative thought, consciously reframe it in a positive way. For example, you might replace something like This will never work with something more positive such as, Here are a few things that I can try that will help me get started. Shifting your focus to your strengths and abilities can help you maintain a more positive mindset. Tips for Changing Negative Thinking Get a Handle on Stress Stress can drive up levels of a brain chemical called cortisol, which has been found to be higher in folks with depression.?? There are lots of strategies for coping with stress, such as time management, meditation, and  biofeedback training. Some stress-relieving activities that you might want to incorporate into your daily life include: Exercise: Regular physical activity is a great way to blow off steam.Deep breathing: A few minutes to slow your breathing and focus your attention on your body in the moment can help you get a better handle on your worries.Progressive muscle relaxation: This process involves intentionally tightening muscles throughout the body, holding that tension for several counts, and then releasing that tension until the muscles are completely lax. With regular practice, you may be able to learn how to intentionally relax your body fairly quickly whenever you are feeling tense.?? Learning to manage your stress takes time and practice. Talk to your doctor or therapist about other strategies you might try to minimize the stress and your response to it. Stress Management Techniques for All Types of Stress Tend to Your Social Life When youre depressed, theres no reason to go it aloneâ€"and all sorts of reasons to reach out to friends and family. Make plans with loved ones and keep those dates. Join a club or sign up for a group activity such as a local dodgeball league, for example, or a French class. Other things you might try: Schedule activities. Having routines can be helpful when you are going through depression. Create a daily schedule that includes spending time with others. You are more likely to stick to it if its a scheduled event.Volunteer. Joining a cause that you care about is a great way to meet new people and expand your social circle.Join a support group. Talking to other people who are facing the same experiences and challenges can be informative and helpful. The Best Online Resources for Depression The problem is that depression often causes people to withdraw, which only further exacerbates feelings of isolation and loneliness. Even when you dont feel like going out or being social, try reaching out in whatever way is most comfortable for you. Enlist a few of your closes loved ones who understand what you are experiencing. Doing the things you used to do might not bring you quite the same enjoyment, but getting out of the house and spending time with people who care about you can help you feel better. How to Create Social Support in Your Life

Sunday, May 24, 2020

Analysis Of Viva Cristo Rey ! / Long Live Christ The King !

Viva Cristo Rey! / Long Live Christ the King! In the 1920s the government, was rebelling against the Catholic church in Mexico. The Mexican constitution of 1917 (aka Calle Laws) was enforced by eliminating all the power that the Catholic Church had. Many Priests and innocent people were killed during the war. Since there were countless amounts of people that died defending their faith, lots of saints and martyrs came out of this war. Just how Lindner tried to interfere with the Younger family so they wouldn’t move into the white neighborhood the Ku Klux Klan (KKK) wanted to take part in the war because they were against the Catholic faith. Both the african americans and the catholics were going through a rough time. The Government†¦show more content†¦An example of that was St. Jose Maria Robles Hurtado, his friend had to hang him because that was his duty as a soldier even though it was not the right thing to do. Martyrs and Saints During this time people gave up their lives for the Catholic faith. Some of them have been canonized and others have beatified. One saint that was recently canonized on October 16 of last year is Saint Jose Sanchez del Rio. He was fourteen years old when he died. He was caught by the federalists and locked up in a church that was used as a prison. He was tortured and asked to renounce to his faith, but he refused to. The soles of his feet were sliced and he was made to walk on salt. The soldiers were getting so frustrated and angry at him that they started stabbing him. He was also struck with a machete, with every strike that he took he screamed Viva Cristo Rey. St. jose Maria Robles Hurtado suggested to put a cross in the center of mexico, because it was a violation of the constitution he was hanged by his own friend. He was only able to place a cornerstone and make a ceremony for it before he got killed. Where the corner stone is located now there is a shrine called Cristo Rey and it is on El Cerro del Cubilete in Guanajuato, Mà ©xico. He wanted the shrine to be in the center of the Country which ended up being in the state of Guanajuato. He wanted the cross to show how Mexican people saw Christ; they

Thursday, May 14, 2020

Skeletal Structure Definition

A skeletal structure is a graphical representation of the arrangement of atoms and bonds in a molecule. 2-D and 3-D Arrangements Skeletal structures are shown in two dimensions where element symbols are used for the atoms and solid lines to represent bonds between them. Multiple bonds are represented by multiple solid lines. ​Double bonds  are shown with two lines and ​triple bonds are shown with three lines. Carbon atoms are implied when two bonds meet and no atom is listed. Hydrogen atoms are implied when the number of bonds is less than four on a carbon atom. Hydrogen atoms are shown if they are not bonded to a carbon atom. 3-D arrangements are represented by solid and hashed  wedges. Solid wedges imply bonds coming towards the viewer and hashed wedges are bonds pointing away from the viewer.

Wednesday, May 6, 2020

Aristotle s Views On Slavery - 1971 Words

Slavery has been practiced since the beginnings of civilization, and most likely even before that. It has been a factor in the economy of many societies and states up to our present times. Throughout history, there have been people who attempted to justify slavery. While many of them did so purely out of self-interest, in order to continue a barbaric trade, some historical philosophers, such as Aristotle, sought to justify slavery from the best intentions. In his book, Politics, Aristotle describes slavery as essential to a household and defends it as natural, and therefore, moral. To understand this, one must remember that Aristotle lived at a time when nearly every culture practiced some form of slavery. One must also take into consideration that the economies of Greek city-states relied on the institution of slavery. In Aristotle s Greece the owning of slaves was not only an economic but also a cultural practice. By and large, Aristotle s pupils came from the upper strata of society, from prosperous oligarchs and kings. Ownership of slaves was indicative of social status; it showed that one was rich enough to afford to keep them. It would have been unthinkable for them not to own slaves. In Politics, Aristotle justifies the institution of slavery on the following grounds: 1. Slavery is a natural phenomenon. Aristotle starts out with a categorical statement asserting that slavery is a natural thing, supposedly supported by reason and fact: â€Å"There is no difficulty inShow MoreRelatedPlato And Aristotle s Views On Human Life1457 Words   |  6 PagesHow do we explain the world around us? How can we get to the truth? Plato and Aristotle are two of the most influential and well-known figures in the history of philosophy that searched for answers to many questions; questions such us, what does it mean to be human, where does slavery stand and what is freedom? According to Plato, humans are rational, social animals, we become who we are in society and in order to become what we truly are, we must live in the ideal society. He tended to identifyRead MoreEvolution of Slavery in Justice Essay1183 Words   |  5 PagesSlavery is immoral. Why? Because we hold this truth to be self-evident: that all men are created equal? Because life, liberty, and the pursuit of Happiness are unalienable rights endowed by our Creator? (â€Å"Declaration of Independence.† 1776.) Well, not all men are created equal. At least according to our Founding Fathers, African tribes, 18th century Europeans, the ancient Romans and Greeks, and †¦ the Bible. As a matter of fact, slavery has not been immoral from humanity’s (also to be interpretedRead MoreRacism - A History : The Color Of Money1063 Words   |  5 Pagesracism. The six short episodes explore and chronicle centuries of European attitudes and practices regarding race and the transatlantic slave trade of Africans. It underscores how economics served as the driving force behind slavery. The documentary highlights that although slavery existed for several centuries prior to the slave trade, the concept of racism is rooted in the enslavement and exploitation of Africans for labor and capital gain. The documentary describes how the British’s development ofRead MoreAristotle s Views On Politics1031 Words   |  5 Pageswhere Aristotle’s is coming from. Aristotle looked for solutions in a Universal manner. Basically, the principles and solutions for correctness comes from the idea that they have to be natural more than conventional. The idea of the good from Aristotle’s point of view comes from observation, he believed that the good is the final cause(there are three others that will be discussed), and that everyone can understand judgement and collective moral action. Aristotle also believed that people need toRead MorePlato Vs Aristotle On Politics And Philosophy1899 Words   |  8 PagesPlato versus Aristotle Plato and Aristotle, two philosophers in the 4th century, hold polar views on politics and philosophy i n general. This fact is very cleverly illustrated by Raphael s School of Athens (1510-11; Stanza della Segnatura, Vatican), where Plato is portrayed looking up to the higher forms; and Aristotle is pointing down because he supports the natural sciences. In a discussion of politics, the stand point of each philosopher becomes an essential factor. It is not coincidental thatRead MoreThe Theory Of Equality And The State1398 Words   |  6 Pageslive a decent life, and economic equality refers to even living fairness when compared to money and items of value. Different philosophers choose to individually focus on various, smaller features of equality when attempting to define the whole. Aristotle, the Greek philosopher and former student of Plato’s Academy, was one of the first to explore equality at a more in-depth and comprehensive level, focusing on the political aspect of the word. He is quoted as noting that equality best serves whenRead More Feminism in Medea by Euripides Essay1000 Words   |  4 PagesFeminism in Medea by Euripides The play Medea by Euripides challenges the dominant views of femininity in the patriarchal society of the Greeks. While pursuing her ambition Medea disregards many of the feminine stereotypes/ characteristics of the patriarchal Greek society. She questions the inequality of women in a patriarchal society, contradicts Jason?s chauvinist beliefs, challenges the stereotype that women are weak and passive and completely disregards the feminine role of motherhoodRead MoreHow Does Work And Leisure Essay925 Words   |  4 PagesAristotle’s view, that humans can shape their own habits, to create virtues, gives us a clear understanding of what is required to arrive at our desired destination. Virtues, particularly temperance, combined with hard work, innovation, and determination should shape how we think about work and leisure, in our pursuit of the â€Å"good life.† Exposition: Before diving into my argument, I’d like to clarify exactly what it means to have Aristotelian virtues. In the ancient Greek text, Aristotle uses theRead MoreAnalysis Of David Hume s Theory Of Justice2868 Words   |  12 Pagesdesires. A grand idea but is it so simple? If Man creates society to protect this arbitrary concept, does society have the right to take this right away? John Rawls felt that society was responsible for deciding who properly owns property, whether it s individually or communally owned. In his influential work, A Theory of Justice, Rawls conception of society is defined by justice as fairness. Essentially saying that social institutions must be open and fair to all, and while wealth and power mayRead MoreAppraisal for Democracy by Plato, Aristotle and Thucydides1743 Words   |  7 Pagesancient Greeks on the practice and theory of democracy as a system of government. Appraisal for Democracy by Plato, Aristotle and Thucydides Plato is one dominant figure in the history of democracy. It is important to note, however, that he is in fact pivotal for the crucial questions he asked about democracy. His character is so strong such that even after veering off the public’ s favor he continues to stress on the cracks of democracy. Although unpleasing to consider his reasonable points, on weakness

Tuesday, May 5, 2020

Among People In Form Represented By Media †Myassignmenthelp.Com

Question: Discuss About The Among People In Form Represented By Media? Answer Introduction This chapter analysis the way Korean and Australian media represents their respective celebrities. To understand the argument in cultural context, media role in society needs to be comprehended. Media plays an important role in representing the celebrities of their country to the people and creates a positive or negative image. This not only influences local audience but also impacts the countrys cultural and social image in front of the world. Many factors and theories have been introduced to understand the value of culture and media representation(Schiffman 2012). A system of fixed beliefs that are not influenced by social or political norms is essentialism. Culturist is an essentialist perspective of culture, which further can be pushed to fundamentalism, colonialism or terrorism(Chatfield 2016). Media has a profound influence on Korean society. A celebrity is a person who is famous and widely recognized among a set of people and given special media attention. Media representation of a celebrity is a depiction or constructed an image in any of the mediums like TV, Radio, magazines or newspapers. Representation involves operations of series of events or news(Chatfield 2016). Celebrities generally become popular due to continuous and global attention. This report depicts the comparative media representation of Korean and Australian media representation of celebrities(Jouhki 2008). Media Representation Inglis (2010) asserts that Culture and technology combine to produce celebrity. If media dont share information about celebrities with common people, the existence of celebrities will be unknown keeping them away from fame. Celebrities of any country are assets that help in building a socio-cultural image of any nation(Markula. 2009). Korea on one side is known for its patriarchal culture restricts from Confucian tradition. Media is considered to be an area for men and women community has to pass through many struggles to remain in this field. Korean celebrities are represented in management and radio as women trying to imitate men instead of their position due to talent(Pedersen 2017). Aussie celebrities and Korean celebrities Celebrities from both countries have personalitys superior to ordinary people that make them known faces among society. The celebrities are stereotyped as strong bodies with prefect skills that help them escape all dangers and issues in their daily life. They are also considered to be noble persons. Media exemplify the representation about celebrity lifestyle as the one that is extra ordinary and inspires a number of people to follow them. Media does not always reflect reality but may create reality also. Celebrities of any country represent the countrys culture. For an instance, Korean popular music K-pop showcase the countrys talent and urbanity. Girls generation is among the famous groups of K-pop. In comparison to Australian celebrities who are well accepted globally, Korean popular faces are on the periphery of world recognition. Leading role of Australian stars is also to exert global influence(Schiffman 2012). Media represent them as pointers to the cultural formation. Not only their media representation but also the content of their cultural commodities are also essential for viewers reception. Their stardom is also exemplified till the time they are in their cultural boundaries. Now days, media systems are also privatized, making celebrities playing important role in cultural dispersion. Globalization of cultural commodities pressurizes media to be the only way of celebrity representation. Both Korean and Australian celebrities are representing their countries through their a ctions and different cultural events(Pedersen 2017). These can be dubbed in many other languages to make an impact globally however local cultural concepts are non-translatable. The verses are self-explainable. Although beauty standards vary from place to place they play a vital role in the celebrity life. These ethics are different in Korean and Australian culture also, however, beauty is the centre point of media representation of celebrities of both countries. Naturally beautiful face and body is a stereotype image whenever there is a representation of any celebrity. The Australian celebrities are generally fair with blonde hair and tanning is a usual practice there. On the other hand, Korean celebrities have Asian features with usually black hair and prefer to make maximum use of fairness products(Simpso, Murawska and Lambert 2009). Media represents Korean celebrities as most beautiful, youthful with healthy and glowing skin. However Korean celebrities have a well shaped body but do not inherit naturally beautiful features in comparison with Australians. Korean female celebrities still follow the feminine stereotypes. Media represents classify behavioural features as feminine and masculine. With this act, it reinforces the social stereotypes. Considering sports celebrities, it can be noted that media does not generally challenge male dominancy(Schiffman 2012). Neutrality of media representation is missing in Korean celebrity lives. The female personalities still are being seen as the subject of good looks. The female players are criticized for their revealing bodies when they follow the dress codes for few games such as swimming or Gymnastics etc. On the other side, Australian celebrities enjoy equality among their counter parts. Media represent the celebrities as per their roles and performances instead of their gender(Merkin 2012). Essentialism is an approach that explains that any skill has a sense of essence or trait that makes an object what it basically is made of. Cultural values play a vital role in the media representations. Korean media does not abandon linguistic essentialism as readers and viewers want them to pose as guardians of language and explain it as the definition of Korean linguistic nationalism. The Korean celebrities dont open themselves to transculturation whereas Australian celebrities believe in hybridist. As per Australian media, basically aborigine popular faces are famous internationally too. Media highlights their skills and expertise instead of identity. There are few preconceived opinions also that affect the media representation of Korean celebrities. This prejudice not only represents Korean personalities in biased form but also deteriorate their fame among their followers. Based on their image in minds of viewers, they have to endure the racial prejudice of teammates and spectators(Merkin 2012). Few of them get their talent buried due to this and others have to prove their heroism by performance and flourish in the state of discrimination and prejudice. Australian celebrities also face same racial issue some times and have to prove their potential to be in the race. Social media though is a great tool available to them that help them get international fame. Media also make use of diverse semiotic modes for representing celebrities such as gestures, characters, moves and places etc. The biggest example of famous song Gangnam Style which was produced in Korean language but it earned worldwide fame and got popular based on semiotics. Later on, parodies were made famous in different languages. To study about celebrities media demonstration, the multimodal representation and interpersonal features cant be flouted(Markula. 2009). Their cultural content is equally crucial. Based on local media, stardom gets guarded within cultural boundaries. The judgmental views on celebrities help understand the society culture. Media communication is getting multimodal that has a major section as discourse other than design, production, and distribution. Discourse is nothing but a thought or some sort of constructed knowledge far away from reality. Multiculturalism is used as a mode to argue that discourse drives homogenize signifiers of ethnic differences. Sports, movies, and politics are resources for Korea through which a discourse is produced. It is also considered as a way to uneasy the relations with other countries(Jouhki 2008). As far as Australian media is concerned, celebrities are sort of financial lens through which feminism is refracted. Based on Marshall P.D. 1998, it can be concluded that Australian celebrity is considered as a vital ideological player in public discourse. Thus as per media representation, celebrity is not only involved in entertainment but play a complex role(Jouhki 2008). Conclusion In the above chapter, comparative media representation analysis is done on the celebrities in Korea and Australia. All the aspects including socio-cultural importance, essentialism, stereotype, prejudice etc. are considered. Other than this, semiotic modes are also discussed. It has been concluded that celebrities pose as socio-cultural activities that help to establish a unified country. Whether, these are Korean or Australian celebrities; they make a positive contribution in unifying the nation and provide peace-building modes both nationally and internationally(Joo 2013). Their verbal, as well as video contents, are accepted nationally and globally. The major difference is that Australian celebrities are creating a positive impact internationally due to their media approach and support whereas Korean celebrities have to follow the nations traditional cultural norms, stereotypes, and restrictions which make them authentically less famous. Celebrities are fundamental assets to media events too. Thus, it is rightly said that a celebrity is seen as a form of democratization that gives depth to a countrys media culture. And they are known among people in the form represented by media. References Chatfield, Tom. "What does it mean to be human in the age of technology management?" The Gaurdian , 2016: 5-10. Joo, Rachael Miyung. "Transnational Sport: Gender, Media, and Global Korea." International Journal of Communication , 2013: 110-112. Jouhki, Jukka Pekka. "Korean Communication and Mass Media Research: ." International Journal of Communication , 2008: 253-275. Markula., Pirkko. "Olympic women and the media : international perspectives." Global culture and Sport , 2009: 10. Merkin, Rebecca S. "Cross-cultural communication patterns - Korean and American Communication." Austrlaian Governemtn , 2012: 5-10. Pedersen, Christian. "Relationships in the Digital Age: What Really Matters?" the digital Age , 2017: 2-3. Schiffman, James R. "Mass Media and Representation: a Critical." Georgia State University, 2012: 4-10. Simpso, Catherine, Renata Murawska, and Anthony Lambert. Diasporas of Australian Cinema. Austrlaia : marketing ,

Saturday, April 4, 2020

Social media impact on marketing HM free essay sample

Social media is a term for a wide variety of tools and applications that give the Web its social capabilities – capabilities that allow the community to come together, communicate, and build upon each other’s opinions and ideas. Social media applications and tools are numerous and include e-mail, instant messaging, blogs and video blogs, internet forums and message boards, social networking sites and applications. All of them have become popular because of the practical, social and psychological benefits they provide. Before the popularization of the social media, companies reached their audience in a straightforward manner. The most prominent means of communicating a message was through banner and display ads placed in key areas of web sites. Today, while banner ads are still a high viable mean of web marketing, social media has created a numerous other opportunities for marketers to identify and reach their audience. Consumers of social media, unlike consumers of traditional media, can interact instantly and directly with either the originators or the authors of the uploaded information. We will write a custom essay sample on Social media impact on marketing: HM or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page They can interact with each other, too. The interaction and cross-communication that social media makes possible is precisely what makes social media so world-changing. Social media offers a business some benefits that no other form of public interface does: the ability to monitor public perception of its brand, products, and services in real time. And although the business benefit of social media is indirect – the effect of social media advertising cannot be easily measured in relation to sales, it is mainly directed to customer â€Å"identification† with the company and its products. Identification is critical: from it grows online interaction, and from online interaction grows customer loyalty. Furthermore, people feel more connected with a company when they have direct communication on an ongoing basis and opportunity to express their opinion. The statement that social media is important in marketing is proved by the fact that 94% of the marketers indicate that they employ social media for marketing purposes and 83% indicate that social media is very important for their businesses (as at 2012). Other main benefits that social media provides to marketers are: Cost efficiency: Social media tools allow marketers without large advertising budgets reach a target audience. If a message is crafted correctly, marketers can often rely on the audience to spread the word for them, sparing marketers the high cost of ad placement. Broad visibility: If desired marketers can reach a broad and general audience through social media. According to Patton â€Å"social media presents tremendous opportunities for networking, collaborating, sharing best practices, communicating and connecting to a nearly unlimited pool of people with similar needs and wants†. Narrow visibility: Similarly, marketers can reach more narrowly defined audiences through vertical or niche outlets that reach a specific market demographic. Pulse of the market: By paying attention to the blogosphere (the blogging community as a whole), social media trends, and user opinions, marketers can track how users feel about their brands. Marketers can take this information and develop their business and marketing plans to respond effectively. Increased trust: By allowing consumers to express public opinions – about their brands through social media, marketers can gain the trust of their audience, who want to believe that the brands they buy will be responsive for their needs. Self-made community: Brands can use social media applications to create their own online communities. Marketers build strong connections to their brands by giving people news, product updates, information, and the ability to express themselves. Increased revenue: Ultimately, the increased visibility and interaction with consumers should lead to increased revenue and sales. Social media allows audiences and marketers to interact in ways that they have never been able to before, leading not only to more effective marketing, but also to better service and improved understanding about what each has to offer the other. Social media marketing is the utilization of social media specifically as a marketing vehicle, and typically falls into one of three categories: Public Relations: As more news are generated by users and traditional news are increasingly spread through online communities, public relations professionals are looking to social media to get their message to their target audience. To do this, news must be trustworthy and valuable to the reader, or it risks getting lost or ignored in the crowded social media universe. Marketing Content Generation: Blogs, videos, and other content created for a marketing purpose need to be crafted in such a way that they will be relevant to the desired audience. Although not necessarily as news-oriented as the information distributed via traditional public relations methods, brand-generated content must still be compelling in order to capture readers’ attention via social media networks. Viral Messaging: Viral messaging campaigns are typically shocking or unusually entertaining videos (or sometimes, text) that pique such a high level of interest in an audience that people feel compelled to pass the file or information on through e-mail, social media networks, or other means. In instances where the content is particularly engaging or entertaining, viral messages can make their way to millions of people in an extraordinarily short period of time. There even is a marketing strategy called social media optimization which encourages people, companies and organizations to get their content distributed as widely as possible throughout the social media universe. This strategy is based on the idea that marketing is more effective when seen by more people; therefore, marketers and content developers work to spread their messages through a multitude of social media networks. In fact, social media is used not only in Business-to-Consumer marketing, but in Business-to Business marketing although B2B marketing focuses more on the tools LinkedIn, Twitter and blogging. 2. Major social media tools Facebook, Twitter, LinkedIn, blogs and YouTube were the top five social media tools used by marketers, in that order. They were followed by Google Plus and photo sharing sites like Instagram. a. Facebook Facebook is the social networking leader with more than 500 million users in early 2011. Competing with the likes of Google and YouTube for visitors but dominating both in terms of activity and length of time, Facebook allows users to build their own profile and connect with other users. With a profile the users can add video, images, recent purchases, status updates, location check-ins and discussions with friends. Facebook allows businesses to create a profile page for the business. Businesses can interact with their fans the same way that users can interact with each other. Businesses can communicate with their fans through the Facebook email and allow fans to upload images and pictures and provide information or promotions specifically through Facebook. Loyalty, retention programs, and branding dominate the business usage of Facebook, because very few are using it to acquire new customers because it is rare for people to â€Å"like† a company in Facebook until they have done business with them. For retention, Facebook creates an easy communication channel by allowing businesses to send updates to their fan base, as well as send innovations and messages. b. Twitter Twitter is a social networking site. This platform allows anyone with an account to post short messages. To tailor the onslaught of messages being broadcast from the â€Å"Twitter-sphere† of 200 million current Twitter subscribers, users can create lists of those they wish to â€Å"follow† so they only receive Twitter feeds from those they select. Thus, consumers can â€Å"follow† their favorite brands and be exposed to different advertisements. Twitter also has various phone applications so consumers may be reached whenever and wherever they are. c. YouTube YouTube, which was founded in 2005, burst on the scene as a video-sharing service. It allows users to create an account, upload videos, and simply send a link to the video rather than the video itself. Without having actually to send a video, the speed of sharing increased significantly, as well as the access to the videos. Five years later YouTube’s success was astonishing – it had more than 2 billion views a day, it was the third most viewed website, and 24 hours of video were uploaded every minute. Hence, companies, which wanted to reached people considered YouTube as well. d. Google Plus Google Plus is a multilingual social networking and identity service owned and operated by Google Inc. It was launched on June 28, 2011 and within four weeks of its launch, the number of Google+ users shot up to 18 million. Google plus enables the user to separate his contacts according to different groups they fall into, thus creating different ‘Circles’. This is extremely helpful on the commercial front aside from being of immense importance in the social context. A businessman will be able to group his clients according to their chosen product /service preference. They would most certainly appreciate not being flooded with information and promotional news or offers about products and services they have no interest in. Thus, only relevant information need be shared with each of these contacts apart from the common message pool. Social media tools and the power they yield in bringing communities together have been a boon for marketers. By adding these tools to their own Web sites and by marketing their brands through social media networks using site optimization techniques and the direct inclusion of new content, marketers have contributed to the rise of social media and have been able to expand the reach of their message. Now let us focus on the example of HM Hennes Mauritz AB, a company with a strong and effective marketing strategy, and how it implements the social media to increase its value to customers. II. Case study: HM Hennes Mauritz AB (HM) is a Swedish multinational retail-clothing company offering collections for ladies, men, young ladies and men, accessories and a full children’s department which features quality clothing starting at newborn up to kids age 14. From a single womenswear store in 1947, to a global company offering fashion for the whole family, and their home, under the brand names of HM, COS, Monki, Weekday, Cheap Monday, Other Stories and HM Home. Today HM has around 104,000 employees and around 2,800 stores which are spread across 49 markets. 1. HM’s business concept HM’s business concept is to give the customer unbeatable value by offering fashion and quality at the best price. Its own designers interpret the latest fashion trends and create collections that are accessible to all. HM ensures the best price by: having few middlemen having a broad, in-depth knowledge of design, fashion and textiles buying the right products from the right markets being cost-conscious at every stage HM is driven by seven important core values: Keep it simple Straight forward and open-minded Constant improvement Entrepreneurial spirit Cost conscious Team work Belief in people Quality is a central issue, from initial idea to final product. Their quality testing is extensive. They also work hard to make sure goods are produced with the least possible environmental impact and under good working conditions. HM does not own any factories. Production is outsourced to independent suppliers, primarily in Asia and Europe, through HM’s local production offices. Nor does HM own any of its stores. Instead HM rents store space from international and local landlords. HM’s growth target is to increase the number of stores by 10–15 percent per year, and at the same time increase sales in comparable units. This growth, which is entirely self-financed, will proceed with an emphasis on quality, sustainability and continued high profitability. Target market The target customers of HM belong to the group of fashionable and trendy consumers who see shopping as a social activity providing pleasure in their daily life. They acquire the most fashionable clothes each season and want to follow the trends without investing a lot of money. In order to fulfill the needs of the customers, HM launched EDLP (Every Day Low Prices) products. In addition, they invited the top fashion designers in the industry such as Karl Lagerfeld to be their partners for designing the new collection. As a result, HM is successful in making the combination of the best design under the name of an inexpensive clothing label. 2. Vision and policy HM aims to offer fashion and quality at the best price. In doing this, the company has an impact on the world around us. Quality includes ensuring that products are manufactured in a way that is environmentally and socially sustainable. Thus, according to its sustainability vision, HM’s business operations aim to be run in a way that is economically, socially and environmentally sustainable. By sustainable, they mean that the needs of both present and future generations must be fulfilled. All HM’s activities are based on a drive for continuous improvement. It has a responsibility towards everyone who contributes to its success, including those who are not employees of HM. That is why they work closely with their suppliers to develop sustainable social and environmental standards in the factories that manufacture HM’s products. They have to ensure that their employees’ human rights are not violated, and the same applies to employees of their suppliers and other co-operation partners, and to their customers. The company applies the precautionary principle in its environmental work and has adopted a preventative approach with the substitution of hazardous chemicals. It strives to use resources as efficiently as possible and to minimize waste. By adopting new technologies and methods, it can work preventatively to minimize its environmental footprint through improved production processes and its choice of materials. It must continuously review the company’s goals and strategies to reduce the company’s climate impact. The company’s decisions are based on careful consideration, where shorter or longer-term environmental benefits are weighed up in order to ensure that it chooses solutions that are sustainable in the long term. It wants to be a good global citizen and act responsibly in its business relations. It takes a clear stand against all forms of corruption. It engages in dialogue with all its various stakeholders to build trust in its operations within the environment it relies on for its long-term success. 3. Sustainability Strategy HM Conscious is the name for all HM’s work for a more sustainable fashion future. It is an approach to managing its business based on the vision that all its operations should be run in a way that is economically, socially and environmentally sustainable. This means that the needs of both present and future generations should be respected in everything that it does. People, planet and profit: at HM, they believe that being fully aware of the interconnected nature of these three elements is the key to the long-term success of their business. In order to help them achieve its vision, they have broken it down into seven strategic, long-term commitments. These commitments are an integral element of HM’s business strategy and they cover every stage of its product life cycle, from designing its fashion to how its customers care for the garments they buy. Based on constant dialogue with its external stakeholders and the colleagues across the business, they have built a process to identify and prioritize the actions that they need to take over the short and medium term to help them meet each of these long-term commitments. HM calls all these its Conscious Actions. Throughout the year they monitor the progress they make towards completing these actions, review and improve their methods and add more actions as their understanding of how to fulfill their commitments improves. 4. Responsible marketing HM communicates its business idea of fashion and quality at the best price through the various advertising campaigns they produce each year throughout the world. HM’s marketing has a major impact and it is essential for them to convey a positive image. HM’s advertising images do not aim to communicate any specific ideal, but rather a range of styles and attitudes. HM’s advertising campaigns are produced centrally in Sweden by HM’s marketing department in cooperation with creative professionals located in the major fashion hubs of the world. The campaigns are designed to be clear and simple and aim to inform their customers of what is new at HM. All of the campaigns show the season’s designs and the price of the clothes pictured. The advertisements that they produce are largely identical in all of their markets, but the media strategy is adapted to local requirements and conditions. Each season they strive to feature models with different looks, styles and cultural backgrounds to advertise their concepts for women, men, teenagers and children. Models are chosen in collaboration between internationally recognized agencies and their own representatives. As outlined in their advertising policy, the models depicted must portray the current fashion in a positive and healthy manner. The company deliberately distances itself from drug and alcohol abuse, and will not use models that do not portray HM in a way that is in accordance with that policy. Special guidelines for advertising of their children’s concepts HM has special guidelines for the advertising of their children’s concepts. The target audience is parents, not children, and they place advertisements in media that are not aimed directly at children. Children who take part in their campaigns must take part of their own free will. If children are cast in a photo shoot, there is always an HM representative present to ensure the safety of the children and to maintain a professional environment. Cause related marketing They also run cause-related marketing campaigns such as Fashion Against Aids, aiming to raise awareness of HIV/AIDS among young target groups. 5. HM promotion strategy To promote the company and its products, HM uses video advertisements, print advertisements and the concept of e-marketing. These promotion and communication strategies tend to meet the consumers from different places anywhere in the world, especially those from the target markets or the consumers in the working place. Moreover, since the trend in the market place today is the usage of e-marketing, the company will provide a website that any client can access. The use of the Internet is changing high-tech marketing overnight while different industries have been trying to use it as part of their marketing strategy. It does not only reconfigured the way different firms do business and the way the consumers buy goods and services but it also becomes instrumental in transforming the value chain from manufacturers to retailers to consumers, creating a new retail distribution channel. E-marketing is a powerful tool used by different business organizations around the world. It is defined as the process of achieving marketing objectives through the use of electronic communications technology. E-marketing is also known to be the online marketing strategy utilized by different companies whose objective is to be the best company in their field. Thus, the HM will create its own website (www. hm. com). The main objective of utilizing e-marketing strategy is to keep in touch to different internet users to be able to attract more clients and consumers. All in all, through the website, whether the user is a customer, employee, stockholders, vendors, retailers or end customers, the true strength of e-marketing is acceleration of the business portfolio. While the company does utilize the digital world to a certain extent, there are three main objectives which could greatly aid in the improvement of its online initiatives. These objectives include increasing HM brand recognition; restricting and reorganizing its website to improve conversion rates and overall sales; and building user engagement and loyalty online by improving customer service through social media platforms. 6. HM in social media Through social media, HM can Inspire, Inform and Interact with customers, wherever they are in the world. These three are the main objectives in the social media policy of HM. HM has established a strong social media presence that will only continue to grow. It has added a Social Media Room to their website. Here, anyone can browse through what everyday consumers are saying about the brand in the social networks and blogs. Today, it is part of its customers’ daily life through its pages on Facebook, Twitter, Instagram, Google+ and YouTube as well as the Chinese social networks Youku and Sina Weibo. Each network is updated on a regular basis. Through social media, millions of HM fans and followers share ideas and opinions and get quick answer to their queries. New fashion videos and reports are uploaded onto YouTube weekly and have already been seen more than 30 million times. Through the HM apps, customers can explore the latest collections and campaigns, find out what’s new at HM and locate their stores. At the launch in August 2010, the iPhone app was the most downloaded application in almost all of HM’s markets. a. HM on Facebook 14,314,214 people like the page, while 297,428 talk about it and 230,409 reported they were in the shop. Meaning there’s at least two categories of people, those who are just fans of the brand, and those who actively like it, share about it, and are proud and able to report when they were in. The page is very active, and gains 100 000 new likes on average each day. On Facebook HM publishes mostly looks, styles and pictures. It asks for opinions, focusing on one particular product or type of product, and generates interaction around those topics they launched. So it does indirect promotion, through tips, advices, opinions asking, and also by offering some goodies, as for now, customized summer postcards. The reactions depends on the posts and their nature (whether it is a new product, posters from the campaign, or opinions asking) but globally, it has about 5,000 likes in average. When it is about opinion concerning a style or a product, the comments are numerous, about 600. When it’s only about promotion, generally meaning a picture and a link to the website, the comments are less than 100. HM is at the basis a banal clothes brand, relatively cheap. So they need to create and entertain the image they want to have, that would give value to the brand, and take away the cheap store chains image. By creating content, and posting about specific events, they want to relate their brand to a certain image, by associating their brand and products into a certain way of living, a certain way of thinking, through events, cultural or fashion. HM Landing Page As with all brand pages in Timeline, the first thing a visitor to the HM page will see is the wall. HM makes good use of the more visual nature of Timeline and the page pops with images from their latest collections. However, the page comes across as very product heavy. The channel functions more as an information source than a truly interactive page. In essence, the wall reads like a catalogue – visually appealing, but lacking the human factor that sets social media apart from other media. Its page also includes links to several tools housed on the company’s main website, HM. com: Project Black Book HM’s collaboration with 18-year-old designer Andre Lorenz Stock to create a line of t-shirts featuring images of everyday people. Andre and HM have asked fans to submit photos by e-mail to [emailprotected] com. HM Fashion Studio An interactive tool where users style looks on male or female models of their choice, choosing from a huge variety of HM clothing, shoes, and accessories. Color options, price, size availability, and collection origin are shown for each item. HM Fashion Video Videos take viewers behind the scenes for a glimpse at up-and-coming clothing collections, to the streets of cities such as Paris for a look at what the locals are wearing, and to the desk of HM designers. Fashion Against Aids It can be seen that the community is active through another tab of the HM page. It is the Fashion Against Aids page, where users share their kisses pictures, to contribute to a $1 donation to AIDS association. In there, for about 17,000 pictures, there are more than 118,500 likes and 4,700 comments. HM Contests Trendsetting is crucial for the fashion industry and nothing is more important than finding out what the kids are wearing these days (be it fanny packs, funky scarves or colored denim). In an effort to engage its audience and provide galleries of fashion trends, HM developed two different global contests that focused on photos, sharing and vote gathering. HM Trend Scouts 2012 To find the trendsetters from across the world, HM created a contest, called Trend Scouts, where users submitted photos and shared fashion stories, inspirations and favorite trends, creating a user-friendly gallery of unique, global fashion trends. The people who garnered the most votes were put in front of a panel of famous fashion judges who selected the 2012 Trend Scouts. These winners attended the Roskilde Festival in Denmark (July 5-8), where they received a special assignment to take photos of the coolest outfits and styles at the festival. These photos were uploaded to the Facebook page and the Trend Scout with the most votes on their photo won the grand prize of an HM gift card for 1,000 Euros. The contest page has a fantastic image gallery; however, it’s missing an opportunity for sharing and fan engagement. Although there are share buttons on each entry, they generate a generic message asking people to enter the contest, not vote for the trendsetter, which could be the reason some of the winners only have two votes. HM Summer Spot The second contest is more generic and doesn’t focus on trends or fashion, instead focusing on visually appealing photos of fans’ favorite summer spots – creating a lower barrier to entry, which should drive more traffic. Though HM Summer Spot contest is on Facebook, the contest is actually held on Instagram. Fans submit a geo-targeted photo of their favorite summer spot with the hashtag #HMSummerSpot. The Facebook app is programmed to automatically pull photos with the hashtag into the app. People who submit photos are automatically entered to be one of five lucky winners of a $200 HM gift card. On the tab, fans are able to learn about the contest and Instagram, as well as explore other fans photos and where they were taken. While the contest is held on Instagram, HM does a great job of bringing the two channels together. Instagram provides a great platform to curate visually appealing photos, while Facebook allows for better fan engagement. While fans can share the photos with their friends on Facebook, HM didn’t provide users the opportunity to share with their other networks. With the clothing retailer utilizing so many different social channels, it’s surprising they missed the opportunity for increased views and engagement. HM’s Autumn Collection 2013 This app that it used to live stream its Paris fashion show in February. It promoted the live stream with several posts inviting fans to enjoy â€Å"an exclusive front row seat† and a highlights package is still available on its Facebook page. Though live streaming through Facebook isn’t necessarily a new idea, it is a good way of rewarding fans and giving them a reason to navigate to the brand page. HM E-Gift Cards E-Gift cards are wonderful and can save you when you accidentally miss a friend’s birthday. HM made it even easier for you by creating a tab that lets you purchase your HM gift card right on Facebook. So when Facebook reminds you it’s your friend’s birthday you can write on their wall and send them an e-gift card via Facebook or email. And, when you go to check out, you receive a friendly reminder of all your Facebook friends who have birthday’s coming up. You’ll never miss one again! HM Historical Timeline No longer will you need to search Wikipedia to find out when ‘M by Madonna’ launched at HM (which was 2007, just in case you were wondering). HM has taken advantage of Facebook Timeline and provided its fans with a detailed history, featuring all of its special collections from its foundation in 1947 to now. This is a great visual representation of how fashion has changed over the years and who the company’s influencers have been. This is especially appealing to all the fashionistas out there who love fashion history. HM Wall Engagement HM could benefit from engaging its audience more. Fans are sharing content and discussing their likes and dislikes on the page and thus the brand is successful in communication with its customers. HM are also doing a decent job responding to customers when they post questions to the wall – this helps foster brand loyalty and has the potential to drive sales to the stores. Finally, the use HM makes of Facebook is about both interaction and reputation. As they describe it, they use it to inspire and interact, but also inform, meaning they are willing to be the leader of a specific image. b. HM on Twitter HM opened his Twitter account in March 2008, meaning they’re on this media for 5 years now, while Twitter is just beginning his very large expansion. We can then say they are quite early adopters. Today, they have 1,917,719 followers, while they follow 186 accounts and they tweeted 6,1803 times. HM has created separate Twitter feeds for each of the local markets in which it operates, but each one uses the same background and header image so the branding is obviously closely controlled. HM tends to answer more than singly to post. They answer questions mainly about services, openings of new stores, but also tips for ways of wearing certain product. They use Twitter as a customer services in one side, but also to conquer new markets. Announcing new openings planned, making buzz around services they provide, they create a very close relation with their customers, and also obtain promises of customers that aren’t yet able to buy HM products, because of location problems mainly. It means they succeeded to create a trust relation with their clients and they are entertaining them by tweeting news, but also styles and products. Twitter is, in its nature, a micro-blogging platform that doesn’t allow hard promotion through long texts. In there, HM discuss with their customers directly, and set up a close relation with them by answering personally. In this way, they sound more accessible, and of course improve their image. It is also a way for them to be present in the social media background. In fact, by generating interaction, people talk to you, and you gain in visibility. One noteworthy Twitter campaign by HM recently was a QA with brand ambassador David Beckham. The footballer responded to around 30 questions from fans using the hashtag #AskBeckham, including queries about his fashion mistakes, plans for the future and his favorite goal. This is a great use of Twitter as it gives fans a unique opportunity to speak to a global celebrity, though it obviously required HM to spend millions on sponsorship. So, Twitter is completely about interacting with people, one of the HM social media policy. In this way they also gain in reputation by getting closer to their customers. c. HM on YouTube and Instagram 41,306 are subscribed to the HM YouTube channels and videos have been seen 32,397,457 times. The channel is composed of four tabs: HM Life, HM on TV, Campaigns and Local. HM has 643,396 followers and follows 124 on Instagram. HM on TV is a summary of all the TV campaigns HM launched. Local is more about the events that happened, as opening, or pop-up stores. It is about keeping a trace of these events, and allow people to see what happened. HM Life and Campaigns are more axed to influence customers. In fact, it is about creating a

Sunday, March 8, 2020

Free Essays on Guns and Kids

Children younger than nine years old have been caught with guns in schools. In today’s society it is not unusual to pick up the newspaper and read a headline of a school shooting, or turn on the television and see the footage of body bags being carried out of a school. Gun related violence and our nations children has become a wide spread epidemic. Every 100 hours, more youth die on the streets than were killed in the Persian Gulf. This epidemic saturates not only the gang-ridden environment in America’s cities, but the supposedly more peaceful suburban world as well. In recent history youth disputes that were once settled with bloody noses and black eyes now end in gunshots. Kids are killing each other over a bump on the shoulder, a misinterpreted glance, romantic complications or flashy clothes. Much of the blame is directed toward the feet of media violence, Rambos killing at will. Some people believe that it is a reflection of how today’s children are being raised. Many inner-youths yield a â€Å"what the hell† attitude due to poverty and hopelessness. Family breakdowns seem to further fuel this epidemic. Statistics from a Baltimore public school student survey revealed that fifty-nine percent of males who come from a one-parent or no-parent home have carried handguns. The main reason this outbreak has become so widespread is the availability of guns. Some officials believe that tougher gun laws, such as the Brady bill, are going to solve the problem, but what many do not seem to realize is that kids aren’t getting guns legally. They are stealing them or in many cases buying them on the black market. The number of illegal guns in circulation has turned record numbers of everyday encounters into deadly ones. Headlines change daily, but still chillingly report the same thing. In Washington D.C. a fifteen year old is shot by his best friend. In New Haven, Connecticut, a fourteen year ol... Free Essays on Guns and Kids Free Essays on Guns and Kids Children younger than nine years old have been caught with guns in schools. In today’s society it is not unusual to pick up the newspaper and read a headline of a school shooting, or turn on the television and see the footage of body bags being carried out of a school. Gun related violence and our nations children has become a wide spread epidemic. Every 100 hours, more youth die on the streets than were killed in the Persian Gulf. This epidemic saturates not only the gang-ridden environment in America’s cities, but the supposedly more peaceful suburban world as well. In recent history youth disputes that were once settled with bloody noses and black eyes now end in gunshots. Kids are killing each other over a bump on the shoulder, a misinterpreted glance, romantic complications or flashy clothes. Much of the blame is directed toward the feet of media violence, Rambos killing at will. Some people believe that it is a reflection of how today’s children are being raised. Many inner-youths yield a â€Å"what the hell† attitude due to poverty and hopelessness. Family breakdowns seem to further fuel this epidemic. Statistics from a Baltimore public school student survey revealed that fifty-nine percent of males who come from a one-parent or no-parent home have carried handguns. The main reason this outbreak has become so widespread is the availability of guns. Some officials believe that tougher gun laws, such as the Brady bill, are going to solve the problem, but what many do not seem to realize is that kids aren’t getting guns legally. They are stealing them or in many cases buying them on the black market. The number of illegal guns in circulation has turned record numbers of everyday encounters into deadly ones. Headlines change daily, but still chillingly report the same thing. In Washington D.C. a fifteen year old is shot by his best friend. In New Haven, Connecticut, a fourteen year ol...

Friday, February 21, 2020

Debate Essay Example | Topics and Well Written Essays - 250 words - 1

Debate - Essay Example In most cases, restitution can happen by restoring liberty, social status, employment, family life, and legal rights of the people (van Boven). Aside from offering rehabilitation programs, there are also cases wherein reparation can happen by extending monetary compesation to the affected people (van Boven; Goldberg). In the United States, a lot of Black farmers have suffered from the psychological, social, and economic consequences of racial discrimination. Today, the administration of Obama is using monetary compensation as a means of settlement for mistreatment that most of the American Indians and Black farmers living in Arizona, the New Mexico, and Montana who have encountered under the administration of the previous U.S. presidents (Baker). Personally, I am against the Native Americans’ reparations. First of all, the U.S. economy is still in the midst of economic uncertainty. By extending $4.5 billion in reparations to the American Indians and Black farmers, the U.S. government may have inadequate fund to boost the entire U.S. economy. As of October 2012, the unemployment rate in the U.S. is 7.9% (U.S. Bureau of Labor Statistics). In the absence of sufficient monetary stimulus, the unemployement rate in the U.S. will remain high. van Boven, Theo. â€Å"Basic Principles and Guidelines on the Right to a Remedy and Reparation for Victims of Gross Violations of International Human Rights Law and Serious Violations of International Humanitarian Law, adopted and proclaimed by General Assembly resolution†. United Nations. 2008. Web. 16 November 2012

Wednesday, February 5, 2020

Use of Electron Microscopy for Investigating Teeth Erosion Essay

Use of Electron Microscopy for Investigating Teeth Erosion - Essay Example Theoretically, a light microscope’s magnification power is infinite, while its resolving power is limited to 200 nm because of the fixed wavelength of photons in visible light (Carter & Shieh 2009, 135). Due to this limitation, the magnification of extremely minute objects at the microscale and nanoscale by a light microscope is not possible. On the other hand, electron microscopy uses electrons rather than photons. As electrons have very short wavelengths compared to photons, electron microscopes achieve a much higher resolution than what is achievable by a light microscope. In fact, the resolving power of an electron microscope is 1000 times that of a light microscope (Carter & Shieh 2009, 135). Electron microscopy is of two major types – Transmission electron microscopy (TEM) and Scanning electron microscopy (SEM). While both types employ electrons for magnification, they vary in their design and application. Proprieties and Uses of TEM and SEM Transmission Electron Microscope (TEM) The design of TEM is similar to that of a light microscope. Electrons in the electron beam that is focused on the sample are accelerated up to 200 kV before hitting the specimen (Klein, Buhr and Frase 2012, 300). The specimen is of a very thin section. Electromagnetic lenses are used to condense, focus and guide the electron beam onto the specimen. The specimen is treated chemically for increasing the contrast in the magnified image of the specimen (Carter & Shieh 2009, 136). Heavy metals are usually used for staining. Once the electrons hit the specimen, they pass through it and are then collected and projected via electron optics onto a screen (Klein, Buhr and Frase 2012, 300). A magnified image of the object appears on the screen. The image can also be recorded digitally and viewed on a computer when a scintillator converts the hitting electrons into pulses of light that can be detected using a charge-coupled device (Klein, Buhr and Frase 2012, 300). Two-dimensio nal images are created according to variations in the intensity of electrons hitting the detector (Carter & Shieh 2009, 136). TEM has a large number of applications in innumerable fields ranging from life sciences to material science. TEM has proved to be a priceless tool for studying the ultrastructure of metals (Egerton 2005, 14). In life sciences, it is used for studying bacteria, viruses, and tissues of plants and animals (Egerton 2005, 14). TEM has great applicability in examining the ultrastructure of cell organelles and membranes. Scanning Electron Microscope (SEM) One of the limitations of TEM is that the specimen to be examined has to be made very thin as thicker specimens absorb electrons instead of transmitting them (Egerton 2005, 17). SEM, on the other hand, can be used for bulky specimens. It is used for a detailed study of the surface of the specimen (Carter & Shieh 2009, 136). In a SEM, the electron beam is scanned over the surface of the specimen that is coated with platinum or gold. As the electrons interact with the specimen surface, different types of signals are emitted based on the surface topography. The sample’s surface reflects secondary electrons of low energy and high-energy backscattered electrons are released from below the surface (Carter & Shieh 2009, 137). The signals are collected and the image is processed. A three-dimensional image of the specimen is obtained pixel by pixel.  

Tuesday, January 28, 2020

Causes of EU Integration with America

Causes of EU Integration with America Farid Muttaqi Question: Which is the relationship between internal European and external (American) motives for the start of European integration? Outline: Internal motives of EU integration Peace and Stability after WW Second The Global Influence Economical factor High Standards for a better life External motives (US) The factor of Economy and politics The Marshal Plan The Security factor and the US End Note The United States has strongly supported the European integration project since its inception as a means to foster democratic states and robust trading partners. The United States and the EU have a dynamic political partnership and share a huge trade and investment relationship. Internal Motives of Internal Integration Peace and Stability after WW Second: A second profit that Europeans coveted was peace and internal strength. This seems to have been particularly significant to the French, and various littler nations as they acknowledged their German neighbours. The French tried to bait Germany into close participation in the years promptly after the war while Germany was still generally feeble; it was suspected that Germany though had completely recuperated the country couldnt withdraw from these exchange contracts without significant expenses. Germany at this point seeking acknowledgement from its neighbours willingly went along. This yearning for territorial security could be seen in the advancement of forms, for example, the European Coal and Steel Community in 1952 it was discerned that supranational control, and international integration of these industries might make it unrealistic for any part country to ambush an alternate. Further due to the imagined monetary ties, hostility against an individual part state might be rendered adverse to the aggressor’s own economy. So, a second unanticipated rationale was maintaining peace, presumably with specific accentuation on discouraging Germany against hostility.[1] Due to the development of up to date military technology in the XX century, the urgency of this difficulty has developed spectacularly. The huge boost in the number of casualties, the amount of human pain, and financial decimation has reinforced calls for organisations adept of protecting calm, particularly during and after the catastrophes of the two world conflicts. Then, the danger of atomic decimation and self-decimation and the emergence of new nationalisms after the end of the East-West Bloc structure have accentuated this difficulty in new ways.[2] The Global Influence: Another important key component is a decline in international leverage. After WWII was over, the countries, particularly Britain and France which were the foremost world powers in the past started to comprehend that they are no longer having sufficient influence in the world if operating alone. The development of the USA and USSR, with their massive populations and geographical domination, had the financial and military power to absolutely engulf Europe in a ‘Cold war’ with force exerted from both sides. It became clear-cut that European governments could just want to control the activities of these key players in Europe provided that they jointly raise their voice.[3] Both the first atomic tests Soviet Union conducted in 1949 and the Soviet Coup in Czechoslovakia of 1948 has resulted in the atmosphere of urgency. Western and Central Europeans were dreaded by the Soviet take over; Western Germany was perceived as the most vulnerable to Soviet invasions. However, Germany’s friends were not snug with a remilitarised Germany, except for the situation when this would appear in the context of supranational collaboration. This yearn for defence commanded to military alliances, namely the North Atlantic Treaty administration which was put together firstly to keep the Russians out of Western Europe, but furthermore in order to make sure that to Germany does not get too militant inside the borders of the continent.[4] Economical factor: The original document which has established the process the of European integration is the Schumann declaration of May 9, 1950. This document was entitled after the France’s foreign minister and motivated by Jean Monnet, a professional and municipal domestic who performed a crucial function in setting up European institutions in the following years. The affirmation proposed that â€Å"Franco-German output of coal and steel as an entire has to be put under the joint roof. The later was implied to be the common High Authority, inside the framework of an association open to the participation of the other countries of Europe.† The design was inspired by security, as a way â€Å"to make it simple that any conflict between France and Germany becomes not only unthinkable, but materially impossible.† The coal and iron steel output start was characterised as â€Å"a first step in the federation of Europe.† [5] The Schumann declaration has resulted in creation of the European Coal and Steel Community (ECSC) with participation of the six nations (France, West Germany, Italy, the Netherlands, Belgium, and Luxembourg) in 1951. After that the ECSC was used as the institutional template for two suggested groups: the European Defence Community (EDC) and the European Political Community (EPC), which encompassed the formation of a widespread army, a widespread budget, and common organisations with important legislative and executive branches. The later would have fundamentally amounted to a European federation. This treaty underwent signing by the six nations in 1952 but failed to obtain ratification in the French assembly, and therefore the defence and political groups were not established in the end.[6] Local integration is routinely examined as one of the leading processes shaping the development of the European finances since World War II. Suppliers to the publications generally take one of the two advances to recognising its effects. The supporters of the idea of the narrative approach issue to influential persons (Jean Monnet, Robert Schuman, Jacques Delors), key events (the conclusion to pattern the European Coal and Steel Community or ECSC, sign the Treaty of Rome, set up the Singe Market) and fundamental forces (the fondness of trade goods and banking concerns for trade and economic liberalization, the acquiescence and even support of the joined States for European integration), implying that things would have turned out rather differently if they would not exist. [7] At the end of World War II, the promoters of European integration accepted that at the roots of the continent’s political and financial ills was its fragmentation in unaligned and unconstrained territory states. The nationwide borders in the beginning of the XX century had been very exorbitant, as authorities raised obstacles to trade and pursued â€Å"beggar-thy-neighbour† principles throughout the Great Depression, and chased hard-hitting nationalistic policies leading to conflicts of unprecedented manner. [8] Europe’s great achievement following the Treaty of Rome was to entire its Common Market which entailed eliminating tariff obstacles to intra-Community trade. However, quantitative restrictions were still utilized to limit trade in perceptive sectors (e.g., farming products made by powerful ranch lobbies, or chosen developed items whose household production was glimpsed as absolutely vital to national security). Obstacles beyond the borders (product standards and guidelines) were furthermore sustained initially.[9] Economics in a narrower sense can be characterized as one of the purposeful shortfalls: it has become progressively clear that the national markets in Europe were too little for reasonable production methods. Their mutual walling-off was only shrewd on a provisional basis and counting on the specific output part; in the long period, this threatened to outcome in a decrease of productivity and consequently furthermore a loss of the legitimacy of the country.[10] High Standards for a better life: The last impetus in the direction of unity, one more relevant in recent years has been the achievement of European integration. The constituent nations of the European Union relish high measures of dwelling, economic significance, steadiness and security. Numerous nations bordering the amalgamation find the benefits of members appealing; in preceding years it has been documented how the countries of south Europe came to enjoy measures of living comparable to those of the formerly more affluent North. No question that this wealth and steadiness is the aim of numerous east European countries that used to be communist have lately searched European Union membership.[11] External motives (US) The factor of Economy and politics: In the timeframe of 6-8 decades the US has played a supportive role in the monetary and political integration of Europe, while people in the USA simultaneously kept ambivalent thought patterns towards the European Union and has preserved specific interaction with distinct nations around the world. People in the USA throughout their history, perhaps inside the colonial time along with the early stages of the republic, already been tightly connected to continental Europe. They have got likewise looked at American integration from the viewpoint in their personal history associated with monetary and political integration and for that reason one may say that they fundamentally looked at the European integration indulgently.[12] In the beginning several years after the World War II Americans discovered that EU integration if seen as a specific necessity of time can and will lead to make sure that peace is established, as well as stability and democracy are established. Effective US organizations prompted EU economic integration by means of alike policies as the Marshall strategic Plan so as to support and generate the actual orders for prosperity that may assist to be a defensive wall against communism. US enterprise leaders in addition considered the chance of a substantial, wide open EU current market depending on liberal economic guidelines to be a promising and also worthwhile of purchasing. US policymakers thought to be that the materials well-being connected with the United States was significantly connected to the actual prosperity connected with Europe, equally the actual safety connected with the United States was known as intimately connected to EU safety. Generally speaking, EU monetary and also p olitical integration has become great for the United States, mainly because it has additionally been great for Europe.[13] The actual causes regarding United States help were in reality very difficult in addition to its blurry character. America constantly supported EU integration regarding five motives the earlier had. In rising order, the reasons regarding USA help integrated the following: any desire to put into action federalist United states product within European countries; the trust that a built-in European countries will be better in addition to just rational; the expectation that EU co-operation inside the reams of security in addition to economical spheres would certainly minimize the Germany’s strength; the fact a solid European countries would certainly aid retaining the Soviet Union power. These kinds of causes were characteristic from the 1945-1950 intervals at time America took the lead to promote EU integration, largely within the Marshall Strategy. America seemed to be eventually left behind having minor choice, considering that the United Kingdom in addition to France the well- known alternatives in order to lead European countries -were of minor aid. Facing that issue, it turned out nearly left to America to supervise the EU post-war reconstruction upon quite a few levels. [14] The Marshall Plan: The particular Marshall Plan is usually viewed at the most productive episode in the record from the Cold War containment from the Soviet Partnership as well as communism inside European countries. The particular help to European countries used this economical as well as personal strength involving America to show rear ideological as well as politics menace, so that it was meant since over an endeavour to compliment this economic reconstruction involving European countries. National officials wished to refashion European countries in to a different model from the bundled single-market as well as blended capitalist overall economy of which currently was around in America. Therefore, this Marshall Plan was an expansion involving National household characteristics as well as foreign-policy targets stretching back to National record. Inside the fast ram from the plan’s coverage manufacturers were being this establishments from the Brand new Offer plus the policies from the time be tween the 2 globe competitions. Since Michael J. Hogan (1987) indicates, the item was to involve European countries into the almost generally overall economy of which shape which existed in America. Together with creating business multilateral, creating stock markets convertible, as well as permitting free-market causes in order to combine economic climates, national policymakers advised their transatlantic counterparts to prepare Western business revenue, financial panels, along with other devices involving capitalist economical setting up as well as regulation which were recognizable for them in America. National help was helpful to expose Western leaders for you to Keynesian tactics involving taxation as well as financial issues. In addition, it aimed for you to Americanize Western creation, promoting as well the engineering techniques. It was wished that this kind of parts as well as sites might make it easy for Europeans to sustain their restoration as well as result in high lo cated expectations. It was wished that a substantial, inner current market, similar to the one which was around in America, might generate economic climates involving range of well as well as increased costs involving production, combining in to a start multilateral program that might likewise always be best for the national organization. Hogan argues that by the means of these kind of as well as linked endeavours, the national leaders tried out for forging some sort of EU local community in which politics concerns might cave in for technocratic alternatives, downplaying redistributive politics battles for some sort of hunt for contributed great quantity – most by having an increased exposure of public-private strength sharing.[15] The Security factor and the US: It must not be disregarded that the European countries had been incorporated militarily, along with economic integration. After a couple of world wars have happened, the US was drawn into protection regarding liberal democracy with the European countries. National management had been more certain previously how the safety measures regarding the European countries had been intimately connected to their own safety measures and also well-being. The building blocks regarding armed forces safety measures had been constructed with the particular transatlantic connections. The North Atlantic Treaty Organization (NATO) for example. National management discovered that EU fiscal and also protection integration included in a compacted internet regarding transatlantic corporations remaking post-World War II European countries. Following disappointment from the EU Defence community (EDC) in the 1950s, people in America made a decision to join the duty regarding protection on their own, even thoug h taking fiscal integration and resultant success just as one alternate route to safety measures. Stanley Sloan offered famous particular battling dynamics from the fundamental transatlantic agreement: along with the US promising continued guidance with EU safety measures in return for a EU motivation to be able to assimilate alone pertaining to equally outside protection and also interior stability. Evolving and also deepening the particular two-centuries-old fiscal connection would likely furthermore provide safety measures by simply leading to politics and also societal hyperlinks that would help to make conflict in between Germany and friends unbearable completely. Consequently, people in America supported EU integration since US people’s representatives presumed that process would likely bind jointly previous predators which will help prevent a different â€Å"civil conflict† in Europe. Naturally, one may find those that view the national mind-set in the direction of the European countries in the post-World war II time while a mixture of equally benevolence and also hegemony (according to Brimmer).[16] Conclusion: At last, there have been a number of components which have made integration appealing to the peoples of Europe. In the beginning, there were anxieties over the threat of Soviet attack, and worry of a re-armed Germany. Unity was glimpsed as a means of stopping both interior volatility and external aggression. In supplement, from the end of the Second World War right through to the present there has been a desire for financial prosperity, and financial implication on the world view. Finally, it can be seen that harmony has been thriving, the constituent states of the European Union are amidst the world’s most evolved countries, and this is a powerful draw for outsiders to search members. So while the Soviet risk is no longer truth integration is still an appealing prospect for many of Europe’s nations.[17] Bibliography: Ben Bradley 2012, Post-war European Integration: How We Got Here, e- International Relations. Available at: http://www.e-ir.info/2012/02/15/post-war-european-integration-how-we-got-here/. Enrico Spolaore 2013, What Is European Integration Really About? A Political Guide for Economists, Tufts University and NBER (First Draft for the Journal of Economic Perspectives) p 5, available at: http://crem.univ-rennes1.fr/Documents/Docs_workshops_2013/2013-05-30_4_SpolaoreEuro-1.pdf. Barry Eichengreen and Andrea Boltho 2007. The Economic Impact of European Integration. Available at: http://dev3.cepr.org/meets/wkcn/1/1679/papers/Boltho-Eichengreen-Chapter.pdf. John Taylor 2007, Motives for European Integration since 1945, world issues 360. available at: http://www.worldissues360.com/index.php/motives-for-european-integration-since-1945-74142/. Wilfried Loth. Explaining European Integration: The contribution from Historians, available at: http://euij-kansai.jp/layouts/eu_sub/documents/publication/100508Loth_paper.pdf. Steven Ekovich 2009. American Views of European Integration: A brief history. The American University of Paris, Department of International and Comparative Politics, Paris, France, available at: http://oliver.efri.hr/~euconf/2009/docs/Session4/4%20Ekovich.pdf. Todd Alan Good 2001, Book review, H-Net: Humanities Social Sciences Online, available at: http://www.h-net.org/reviews/showrev.php?id=5009. [1]John Taylor 2007, Motives for European Integration since 1945, world issues 360. available at: http://www.worldissues360.com/index.php/motives-for-european-integration-since-1945-74142/. Accessed on 28.12.2013 [2] Wilfried Loth. Explaining European Integration: The contribution from Historians, available at: http://euij-kansai.jp/layouts/eu_sub/documents/publication/100508Loth_paper.pdf. Accessed on: 28.12.2013, p 5 [3] Ben Bradley 2012, Post-war European Integration: How We Got Here, e- International Relations. Available at: http://www.e-ir.info/2012/02/15/post-war-european-integration-how-we-got-here/. Accessed on: 28.12.2013 [4] John Taylor 2007, Motives for European Integration since 1945, world issues 360. available at: http://www.worldissues360.com/index.php/motives-for-european-integration-since-1945-74142/. Accessed on 28.12.2013 [5] Enrico Spolaore 2013, What Is European Integration Really About? A Political Guide for Economists, Tufts University and NBER (First Draft for the Journal of Economic Perspectives) p 5, available at: http://crem.univ-rennes1.fr/Documents/Docs_workshops_2013/2013-05-30_4_SpolaoreEuro-1.pdf. Accessed on: 30.12.2013 [6] Ibid. p 5 [7] Barry Eichengreen and Andrea Boltho 2007. The Economic Impact of European Integration. Available at: http://dev3.cepr.org/meets/wkcn/1/1679/papers/Boltho-Eichengreen-Chapter.pdf. Accessed 30.12.2013, P 2 [8] Enrico Spolaore 2013, What Is European Integration Really About? A Political Guide for Economists, Tufts University and NBER (First Draft for the Journal of Economic Perspectives) p 2, available at: http://crem.univ-rennes1.fr/Documents/Docs_workshops_2013/2013-05-30_4_SpolaoreEuro-1.pdf. Accessed on: 30.12.2013 [9] Barry Eichengreen and Andrea Boltho 2007. The Economic Impact of European Integration. Available at: http://dev3.cepr.org/meets/wkcn/1/1679/papers/Boltho-Eichengreen-Chapter.pdf. Accessed 30.12.2013, P 15 [10] Wilfried Loth. Explaining European Integration: The contribution from Historians, available at: http://euij-kansai.jp/layouts/eu_sub/documents/publication/100508Loth_paper.pdf. Accessed on: 28.12.2013, p 6 [11] John Taylor 2007, Motives for European Integration since 1945, world issues 360. available at: http://www.worldissues360.com/index.php/motives-for-european-integration-since-1945-74142/. Accessed on 28.12.2013 [12] Steven Ekovich 2009. American Views of European Integration: A brief history. The American University of Paris, Department of International and Comparative Politics, Paris, France, available at: http://oliver.efri.hr/~euconf/2009/docs/Session4/4%20Ekovich.pdf. Accessed on: 31.12.2013, p 1 [13] Ibid [14] Todd Alan Good 2001, Book review, H-Net: Humanities Social Sciences Online, available at: http://www.h-net.org/reviews/showrev.php?id=5009. Accessed on: 29.12.2013 [15] Ibid. p 6 [16] Steven Ekovich 2009. American Views of European Integration: A brief history. The American University of Paris, Department of International and Comparative Politics, Paris, France, available at: http://oliver.efri.hr/~euconf/2009/docs/Session4/4%20Ekovich.pdf. Accessed on: 31.12.2013, p 9 [17]John Taylor 2007, Motives for European Integration since 1945, world issues 360. available at: http://www.worldissues360.com/index.php/motives-for-european-integration-since-1945-74142/. Accessed on 28.12.2013